Tristan Ferne of the BBC’s R&D dept. (Yes they have one) has a great piece about how the 800-word article is still the primary way news sites publish.
But back in 2014 research from Quartz found that “the place between 500 and 800 words is the place you don’t want to be”. They found that this length lacked both the focus and share-ability of a short piece and the pay-off of a longer piece. This length of article isn’t distinctive and is often duplicative.
With the options that publishing to digital provides it can be both a blessing and a curse. Having to publish content that will generate eyeballs to several platforms at first seems daunting but thanks to technology it can be overcome. There are quite a few options for news organizations to present stories in a way that can be compelling and informative. If we are to stop the rise of ‘fake news’ and misrepresentations of the truth we have to look into better options. How they can do that with the current financial crisis continues to be a challenge.
.Well worth a read to get an idea of what the current landscape looks like, I was unaware of many of the options, many I find quite interesting.
Chris Brogan presents this question.
Whether we’re talking about kids in school or grown ups in the workplace, it feels like the majority of what people are learning comes from old and outdated premises.
He raises some interesting points that further the discussion about the education system and even skill sets needed for the modern working world. Ask yourself how many things you learned in school still apply?
Something to ponder….
On QZ.com Ephrat Livni writes about Richard Watson
Instead of focusing on what everyone is already talking about, Watson hunts down unusual knowledge. He shared with Quartz his approach to creating a smart information filter—a net that captures what’s happening and what really matters without making you a slave to information of fleeting importance.
Some excellent tips to avoid being overwhelmed but all the news but in particularly news that you can’t do a thing about. It’s something I’m going to try practicing more in future.